Anthony Giannotti, owner of Anthony's Barbershop

The world has a right to know how amazingly awesome Dollar Shave Club members are. So every Monday, we spotlight one of them to give you a peek into their awesomeness. This week, we’re profiling Anthony Giannotti, one of the best-known barbers on the West Coast. Over the last six years, he’s made Sacramento, his homebase, synonymous with the high zero fade messy side part, a cut that starts super tight around the ears and grows longer and longer the further it travels up your head. But cutting hair is only half the job.

Being a barber is kind of like being a priest, therapist and confidant rolled into one. That can be a big responsibility. But it’s also incredibly rewarding—meeting new people and becoming a part of their life is something I truly love. For example, one of my clients came in to change up his look for some family photos he was taking with his newly pregnant wife. It was awesome to know that I played a small part in such an important moment for him. Generally, I want to make sure that the feeling my clients have inside Anthony’s extends to the rest of their lives. After all, everyone knows that when you look good, you feel good.

– Anthony Gionnatti, owner of Anthony’s Barbershop

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